And when the icecaps do melt...
Global warming = less ice = more water = surf's up! Patagonia's new high-tech wetsuit is just the latest milestone in a long history of eco-friendly innovations.
By Susan Casey
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Working with fabric supplier Malden Mills, Patagonia introduces fleece jackets made partly from discarded plastic soda bottles.
Blueprint for green business
The story of how Patagonia founder Yvon Chouinard took his passion for the outdoors and turned it into an amazing business. (
10 green giants
These companies have gone beyond what the law requires to operate in an environmentally responsible way. (
Dupont's chemical reaction
From gunpowder to polymers, DuPont has survived by adapting. Now the company is in the midst of its most audacious transformation. The goal: to improve the environment and make a fortune doing it. (