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3. LeBron James
2007 endorsement income (est.): $25 million
King James is the true king of endorsements in the NBA, bringing in close to $10 million more than the next-highest earner in the league, Kobe Bryant.

NEXT: 4. Dale Earnhardt Jr.
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  • Dwyane Wade
Last updated December 31 2008: 12:32 PM ET
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