The power of one

The world economy may seem vast and impersonal. But take a closer look.

The power of persuasion
Media Markt, Stockholm
6
The pitch is not to buy a TV. It is to dispose of the one you have. The seeds of dissatisfaction are sown, these days, in high definition. The screen is both the means of persuasion and, in your living room, the end.

Photograph by Lars Tunbjork

Power

Processing

Precision

Pricing

Brainpower

Persuasion

Willpower
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