The power of one

The world economy may seem vast and impersonal. But take a closer look.

Willpower
San Francisco
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Immigration opened Sal's Autohaus. Or rather, Sal Cierra's father did when the family arrived from El Salvador in the '70s. For many, the border marked by the Rio Grande is the meridian between despair and hope. The forces of the border are political, conceptual, physical. What carries millions across is human will.

Photograph by Jessica Dimmock

Power

Processing

Precision

Pricing

Brainpower

Persuasion

Willpower
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