The Polet Effect

The Gucci Group has outperformed even its own expectations. Here's how six of the ten brands have fared.

Bottega Veneta
Bottega Veneta
Under designer Tomas Maier, the clothing and accessories brand had the flashiest turnaround in the group, moving from an operating loss of about $10 million in 2004 to a profit of more than $80 million in 2006.
Last updated January 09 2008: 10:32 AM ET


Bottega Veneta


Yves Saint Laurent

Sergio Rossi

Stella McCartney
Ridiculed as an ice cream salesman when he took the reins of the Gucci Group in 2004, Robert Polet is proving that a fat bottom line is the ultimate fashion statement. (more)