Power toys
What thrills Hollywood types as much as record-breaking grosses? A phone that does it all, a car that (practically) drives itself, and a suit that performs so well it deserves its own Oscar. An In Style guide to the gear that has L.A. buzzing.
by Kwala Mandel, FORTUNE Magazine

(FORTUNE Magazine) - 1 IWC Watches

The sleek Portuguese Automatic runs on the flick of a wrist (literally--it winds each time you move; unworn, it keeps ticking for a week). Warner Bros. execs and actors such as Orlando Bloom sport them. $10,400; 800-432-9330 for stores.

2 Persol Sunglasses

Alec Baldwin and Danjaq's Keith Snelgrove pop out the dark lenses and use the frame to hold prescription glasses (A  la late MCA chairman Lew Wasserman). Jack Nicholson wears them as shades, indoors and out. $159; persol.com for stores.

3 Motorola Miniblue Headset

This hands-free wireless Bluetooth headset--due out in a few months--fits neatly inside the ear. A built-in microphone tunes out background noise and allows you to talk on your cellphone from up to 30 feet away. Comes with a three-inch-long portable charger. hellomoto.com for information.

4 Jennifer Meyer Jewelry

The stylish designs from the daughter of Universal Studios president and COO Ron Meyer have been scooped up by agents and execs at CAA. Her latest creations, 18kt-gold bangles accented with diamonds, add some shine to Jennifer Aniston's wrist. $1,100 each; jennifermeyerjewelry.com for stores.

5 Jimmy Choo Pumps

Angelina Jolie has the Empire heels (left, in leopard-print calf hair; $520) in a variety of heights. The four-inch Merrit ( in tan leather; $485) seamlessly morphs from business professional to sexy evening, making it the industry standard. jimmychoo.com for stores.

6 Motorola Q

The Sundance set got a preview of the Q, a super-skinny phone/e-mail device and one of the first instruments to run on Windows 5.0. It debuts in the next few weeks and comes stocked with Bluetooth, camera, video, and MP3 capability. motorola.com for information.

7 Empty Vase Flowers

This florist makes regular deliveries for ICM and brings arrangements to names like Jennifer Lopez and Hollywood heavyweight Sam Nazarian, who gets orchids at home every week. $79, as shown; emptyvase.com

8 Xbox 360 Game System

Producers are addicted to its games, such as Halo, and even George Clooney was wait-listed for it. $399; bestbuy.com

9 Philips Ambilight Flat TV

Agencies measure power by the size of your flat screen, like this 42-inch high-definition TV with sides that change color to match the onscreen image. $2,499; www.store.philips.com

10 Bose Quiet Comfort 2 Headphones

Noise-cancellation headphones help fade unwanted background noise so you get clear iPod and MP3 audio, but some execs own them just so they can switch them on while reading through projects and paperwork for a little peace and quiet. $299; bose.com

11 Ted Baker London Suit

Top execs, as well as celebs like Jeremy Piven, love the Endurance suit; its wrinkle-proof fabric means it survives jet-setting beautifully. $695; 312-440-0720

12 Mercedes S550 Sedan

This status car debuted in February and has the power elite coveting its hand-crafted interior, cruise control that navigates stop-and-go traffic, "night vision" feature that uses infrared technology to create high-resolution images of the road ahead, and luxe versions of the standard car phone, steering wheel, and clock. Starting at $86,175; mbusa.com for dealers.

13 Bottega Veneta Cabat Bag

Female executives prize this tote for its subtlety (no loud logos) and because it holds paperwork without looking as stuffy as a briefcase. $5,000; bottegaveneta.com for stores.

14 Johnnie Walker Blue Label Scotch

The superpremium scotch makes for good cheer at wrap parties like the one for The Good German, where Steven Soderbergh was given an engraved bottle. $500 for a 1.75-liter bottle with leather case; johnniewalker.com for information.

15 Berocca Vitamins

Hollywood stocks up on these fizzy vitamins when abroad; the buzz reportedly came from the Lord of the Rings cast while shooting Down Under. $16 for 30 tablets; allcures.com

16 Luigi Borrelli Shirts and Ties

Royal Sea Island cotton shirts ($515--$590) are handsewn for the wearer--be he Harrison Ford or Rupert Murdoch--and sevenfold ties ($185) are crafted in the Naples family factory. 212-752-0772 for stores.

17 Gucci Diaper Messenger Bag

One high-powered executive at Truth Be Told juggles baby and work with the help of this bag, which has side pockets for bottles and a foldout padded changing mat; it doubles as an attache case. $870; gucci.com

18 Tumi T3 Luggage

The durability and sleek lines make the luggage popular with Elizabeth Hurley and publicity heads, who say the no-fuss baggage reaches destinations intact more often than thief-bait bags. $495; tumi.com

Additional reporting by Elle O'Sullivan contributed to this article. Top of page