19 of 50
...What Readers Say
They speak out on the Most Admired...
Financials: Latest Results
Top 50 rank: 19
Rank in General Merchandisers: 2 (Previous rank: 2*)
Overall score: 6.90
Why it's admired
Target wins points for offering great design for less, but shoppers see Wal-Mart as cheapest, despite a new ad campaign emphasizing value. That puts Target at a big disadvantage in this rough retail environment; its stock has slumped more than 50% since Sept. 2008.

The mega-retailer is reducing costs to better compete, slicing 1,100 jobs, and cutting back on plans for new stores. Credit card defaults cost Target $135 million in the fourth quarter and more are expected, but analysts are still hopeful about the company's long-term prospects. And strong corporate responsibility programs - it gives 5% of income, or $3 million a week back to the community - help maintain the company's positive image. -L.D.

Address: 1000 Nicollet Mall
Minneapolis, MN 55403
Phone: 612-304-6073
Website: www.target.com

Nine key attributes of reputation Industry rank
Innovation 1
People management 1
Use of corporate assets 2
Social responsibility 1
Quality of management 2
Financial soundness 2
Long-term investment 2
Quality of products/services 2
Global competitiveness 2
Most Admired
1 Wal-Mart Stores 7.29
2 Target 6.90
3 Nordstrom 6.49
4 J.C. Penney 5.81
5 Kohl's 5.33
Rank Company Overall score
6 Dollar General 4.82
7 Macy's 4.40
8 Family Dollar Stores 3.54
9 Sears Holdings 3.20
10 Dillard's 3.02
From the March 16, 2009 issue
*Designated as a U.S. industry. Prior yearís ranks, unless otherwise noted, are ranks in the Americaís Most Admired Companies listing.
Top 50 Headquarters
Show: Top 50 | All Most Admired: The Americas | Europe | Asia/Australia
Find companies you most admire
 Innovation  Quality of management
 People management  Financial soundness
 Use of corporate assets  Long-term investment
 Social responsibility  Product/services quality
 Global competitiveness  

  • NEXT
    'Most Admired' banks
    Despite the clouds surrounding the industry, three banks made it to the top 50 of Fortuneís Most Admired Companies list. Watch
  • NEXT
    HP stays lean and mean
    CEO Mark Hurd has transformed HP, No. 30 on Fortuneís Most Admired list, from industry doormat into the largest of the tech titans. Watch
  • BACK
    Least admired companies
    Fortune's Stanley Bing looks at qualities, like repeated layoffs, that could land a company on this, um, prestigious list. Watch
This year Fortune has revamped the Most Admired Survey by combining the former America's Most Admired Company (AMAC) survey and the former World's Most Admired Company (WMAC) survey into one... More