Nippon Life Insurance
...What Readers Say
They speak out on the Most Admired...
Top 50 rank: N.A.
Rank in Insurance: Life and Health: 9 (Previous rank: 7*)
Overall score: 5.09

Address: 3-5-12 Imabashi
Osaka, Japan 541-8501
Phone: 81-6-6209-4500
Nine key attributes of reputation Industry rank
Innovation 11
People management 9
Use of corporate assets 9
Social responsibility 8
Quality of management 9
Financial soundness 9
Long-term investment 9
Quality of products/services 9
Global competitiveness 11
Most Admired
1 Aflac 6.68
2 Northwestern Mutual 6.62
3 New York Life 6.55
4 Prudential Financial 6.41
5 Massachusetts Mutual Life Insurance 6.21
6 MetLife 5.99
7 AXA 5.48
8 TIAA-CREF 5.47
Rank Company Overall score
9 Nippon Life Insurance 5.09
10 Prudential plc 4.77
11 Aegon 4.69
12 Aviva 4.49
12 Assicurazioni Generali 4.49
14 CNP Assurances 4.23
15 China Life Insurance 4.08
From the March 16, 2009 issue
†Only companies that score in the top half of their industry survey are listed as Most Admired. The rest are listed as contenders.
*Designated as an international industry. Prior yearís ranks, unless otherwise noted, are ranks in the Worldís Most Admired Companies listing.
Top 50 Headquarters
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 Innovation  Quality of management
 People management  Financial soundness
 Use of corporate assets  Long-term investment
 Social responsibility  Product/services quality
 Global competitiveness  

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