Sprint Nextel
CONTENDER
Top 50 rank: N.A.
Rank in Telecommunications: 14
(Previous rank: 15)
Overall score: 4.86

Should these companies be admired, or what?
Sprint Nextel stats
Nine key attributes of reputation Industry rank
Innovation 9
People management 14
Use of corporate assets 14
Social responsibility 6
Quality of management 12
Financial soundness 15
Long-term investment 14
Quality of products/services 12
Global competitiveness 14
Industry: Telecommunications
Most Admired
1 Verizon Communications 6.67
2 AT&T 6.63
2 Vodafone 6.63
4 Telefónica 6.47
5 BT 5.76
6 América Móvil 5.61
7 Nippon Telegraph & Telephone 5.48
8 Comcast 5.34
Contenders
Rank Company Overall score
9 Deutsche Telekom 5.28
10 China Mobile Communications 5.25
11 KDDI 5.21
12 France Télécom 5.16
13 China Telecommunications 4.99
14 Sprint Nextel 4.86
15 Telecom Italia 4.79
From the March 22, 2010 issue
Headquarters
6200 Sprint Pkwy.
Overland Park, KS 66251
913-624-6000
www.sprint.com
Show: Top 50 | All Most Admired: The Americas | Europe | Asia/Australia
Find companies you most admire
 Innovation  Quality of management
 People management  Financial soundness
 Use of corporate assets  Long-term investment
 Social responsibility  Product/services quality
 Global competitiveness  




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The Most Admired list is the definitive report card on corporate reputations. Our survey partners at Hay Group start with about 1,400 companies... More