CBS
CONTENDER
Top 50 rank: N.A.
Rank in Entertainment: 9
(Previous rank: 8)
Overall score: 5.28

Should these companies be admired, or what?
CBS stats
Nine key attributes of reputation Industry rank
Innovation 8
People management 9
Use of corporate assets 9
Social responsibility 8
Quality of management 7
Financial soundness 8
Long-term investment 9
Quality of products/services 6
Global competitiveness 9
Industry: Entertainment
Most Admired
1 Walt Disney 8.00
2 Discovery Communications 6.78
3 Time Warner 6.45
4 Viacom 6.44
5 News Corp. 6.19
6 Bertelsmann 5.83
Contenders
Rank Company Overall score
7 Vivendi 5.70
8 Warner Music Group 5.44
9 CBS 5.28
10 Live Nation 4.71
11 CC Media Holdings 4.66
From the March 22, 2010 issue
Headquarters
51 W. 52nd St.
New York, NY 10019
212-975-4321
www.cbscorporation.com
Show: Top 50 | All Most Admired: The Americas | Europe | Asia/Australia
Find companies you most admire
 Innovation  Quality of management
 People management  Financial soundness
 Use of corporate assets  Long-term investment
 Social responsibility  Product/services quality
 Global competitiveness  




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The Most Admired list is the definitive report card on corporate reputations. Our survey partners at Hay Group start with about 1,400 companies... More