Henkel
MOST ADMIRED
Top 50 rank: N.A.
Rank in Soaps and Cosmetics: 5
(Previous rank: 9)
Overall score: 6.84

Should these companies be admired, or what?
Henkel stats
Nine key attributes of reputation Industry rank
Innovation 4
People management 4
Use of corporate assets 3
Social responsibility 2
Quality of management 3
Financial soundness 8
Long-term investment 5
Quality of products/services 6
Global competitiveness 7
Most Admired
1 Procter & Gamble 7.43
2 L'Oréal 7.19
3 Reckitt Benckiser Group 7.16
4 Colgate-Palmolive 7.10
5 Henkel 6.84
6 Estée Lauder 6.59
Contenders
Rank Company Overall score
7 Kimberly-Clark 6.02
8 Beiersdorf 5.97
9 Clorox 5.73
10 Avon Products 5.54
11 Kao 5.52
From the March 21, 2011 issue
Galleries
Headquarters
Henkelstrasse 67
Düsseldorf, Germany 40589
www.henkel.com
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 Innovation  Quality of management
 People management  Financial soundness
 Use of corporate assets  Long-term investment
 Social responsibility  Product/services quality
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The Most Admired list is the definitive report card on corporate reputations. Our survey partners at Hay Group start with about 1,400 companies... More