Misadventures in advertising

For the most part, companies hope that their copious ad spending will boost their image with consumers. These campaigns had the opposite effect.

Taco Bell
Taco Bell
The cardboard shell and mysterious meatlike substance are intended as a lighthearted tribute to Mexico and its vibrant cultural heritage
After flopping in a previous run for the border 15 years ago, Taco Bell tries again, opening an outlet in Mexico City. This time the company takes out half-page newspaper ads announcing, "It is a fast-food alternative that does not pretend to be Mexican food."
Last updated December 18 2007: 12:27 PM ET

Procter & Gamble

Cartoon Network

Swiss newspaper


The Toronto Blue Jays

The European Union


Taco Bell

Jessica Simpson

The Virginia Tourism Corp.

Iberia Airlines

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