Investor's Guide

10 tricks for better investing

Why do smart people do such stupid things with their money? Because, research shows, financial decisions are driven by feelings. Here's how to keep your impulses in check.

By Jason Zweig
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Hope for the best - but expect the worst
Being braced for disaster - by diversifying and learning market history - can help keep you from panicking. Every good investment performs badly some of the time. Intelligent investors stick with solid companies that hit rough patches.
Last updated January 02 2008: 8:29 AM ET

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